Data Analytics Blog – Lancer
So Lancer and Carlos, when a layman thinks about data analytics at 30,000 feet, how would you describe the craft, the science, just from an initial starting point? What is data analytics?
The ability to monetize data, to make money out of information. It’s all about business, process improvement. So you get a set of data, you take a look at it and it tells you what you need to do with your business to make it successful.